We wanted this to work as our go to platform for email marketing. We have invested in the Tier 4 as it seemed as a decent and promising tool for sending out email campaigns but:
- The 24/7 Live Support chat does not exist - and it is clearly stated in the product page
- The Support is really slow, and what is worse is their tone of communication like "If you don't like it you can use MailChimp"
- There is a limit of 1000 contacts per day for importing subscribers, and we have a client list of 8000+ subscribers so we have to tell them something like "We will send the campaign in 8 days" - There is no mention of this in the offer
- From name field does not accept UTF-8 characters which is really unacceptable, and what is worse is the Support's answer "This is an english dominant platform." LOL
- Emojis in the email content are stripped
- HTML editor is a partial HTML editor which strips some of the code, it would be nice if we could completely define the HTML for the email, and WYSIWYG editor seems a bit outdated, it offers Flash :D
- You cannot translate the unsubscribe text in the email footer, etc.
- Analytics is pretty basic, you cannot see which subscribers opened, clicked or unsubscribed (or we do not know how)
- You cannot make the segment based on the subscribers that did not open the specific campaign
- UI is not so good, but that is the least of our concerns
What do we like?
- The speed of the app is ok, it rarely has delays on loading
- Upload of the contacts is fast and the "verification" is also ok
To conclude - it is a promising tool, but at the moment it lacks quicker support, no limit import of contacts, support for the UTF-8, and better analytics.