Took a bit of time to get around and get familiar with BrandBay - I bought the full stack. So far, I am happy with this purchase. It is a full-fledged brand asset store. I have not yet tried the brand kit generator, so that in itself if a bonus. For me, the white label was key. I have another brand asset management app that is limited in comparison. Someone else mentioned that you can only upload images. That's not true. It may appear that way at first glance, but you can also add colors, fonts, notes, files, links and videos. All round well designed app.