I really don't know how this app still remains popular. I bought all tiers many years ago but could never figure out why my site never ranked until I moved on to another paid SEO plugin. Squirrly is too busy and confusing. For whatever reason my schema structure would never show up properly for years on Google. Nowadays I can do all my SEO so quick and effective but I pay yearly for a better popular Plugin. Usually I don't give bad reviews but I not only wasted money but also lost so much time trying it which is invaluable.