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I have tried another email option here in app sumo, but from day one I had all the emails ending up in the junk folder and was not able to use it for the same reason, so I decided to try Encharge and it I was sorpriced by the end results, all my emails were delivers into the inbox, I have upgraded the tiers to support the developer. Highly recommended

Having purchased many APPSumo products and always left a positive review it is difficult for me to say this transaction was my worst. Although I see many like it.

Negative thoughts:
1. My first emails were throttled taking days to send even after informing them on transfer that my sending domain was already verified and authenticated as my long established list.

2. The second send was completely throttled and halted 2/3rds of the way through with no explanation.

3. I found the support to be curt, brief and unhelpful.

4. The login is so frustrating. You take the time to enter logins and passwords and it fails every time and informs you that because it is the first time you have logged in (not true done it 15 times in the same cached browser) you should wait for an alternative linke to be sent.

5. The UI looks 2010 to me after using other email clients.

6. The segments instead of lists are poorly thought out. After taking the time to segment all my clients and then tagging them, you cannot send to a portion of a segment, it has to have its own segment created.

Sorry but this was not for me and I wish the company well and the other users but a big no for us. The positives for others will be unlimited sends.

Kindest

I'm going to give it a 5, but its really more of a 4.3 for me. This works, right out of the box, and does so without fuss in an effective way. this is an absolute 5 star purchase for basic small business activities like opt in welcome emails, renewal campaigns (i work in insurance) and having a healthy database of people to market to for the price. However, I would like this much more if it integrated with my hubspot, and while i dont have a use for the other ones, it should do those too if not in a basic way. maybe there just isnt a good balance of revenue from this LTD to offer these more advanced features, but i get a bit anxious making these purchases knowing if i ever need more premium features, im treated like a newcomer monthly user for the most part.

That being said, it took me no more than an hour to have this fully configured with my boost space automation flow and sending out emails just 5 mins after. It looks sharp, gets delivered, gets read, and puts people on my calendar. when you consider that i paid what i did for tier 2 thats a slam dunk.

If you are a smaller business and just need what it offers here (which is quite a bit really), this should be a required purchase. I fully recommend all considered.

I was super excited about Encharge, it seemed to be all that I was looking for. But it may not be the one for me or for the use I need it for.

PROS
+ It has conditional content with liquid - something unusual that has become a must since I started using it with Kit.
+ It has snippets, so you can change content in once place and change it in all the emails that contain it.
+ You can filter out or tag people who got sent but didn't open, who opened, who clicked, and even those who replied to an email (something amazing that Kit lacks).
+ You can add an integration to know which website pages they visited.
+ You can edit the list/grid view of your contacts to show the fields you want.
+ The segments can have colors (!) which is very nice.
+ In the contact view, you initially only see the fields that have content, which is super comfortable - when editing the contact, you do see all fields and you can add fields too.
+ The filtering is great, has tons of criteria to it.
+ Importing my contact list was super easy, just a CSV and all the tags got added automatically (having some 350 tags, that's a major step).

So there's many things here that are better than in Kit, Drip, MailerLite, Brevo or Keap, which I've tried over the past few years.

CONS - workable
- There's no proper email templates, so you have to base an email on the previous email of that sort.
- You cannot save your default colors or fonts, so every time you make an email you have to choose them again (or duplicate the previous email).
- I find it visually complex, also that all emails are to be found in one section to add them there to the workflows, but I've seen that in other tools - it's about staying organized with giving the emails a name, and getting used to it. A plus in this sense is that emails can be saved in folders, which may be a saver.
- I understand they've been super busy with the Appsumo launch, it's been taking 1-2 days to get some of the initial things resolved. Slower than I'd like but with some patience, it's ok.

CONS - severe (for me)
I purchased tier 6 in order to get the Thrivecart integration. But the first thing I noticed was that Thrivecart flagged this wasn't a regular ESP integration: the only thing you can do in Encharge (and not even on Thrivecart) is "sync" the user.
The process of adding tags, sending emails etc is done via an a Encharge automation, where you select the "event" being a Thrivecart purchase and then you need to *manually* type in the product name, code whatever in order to filter out what they purchased to send them the respective emails. Seems like the Convertbox connection works in a similar way.

I feel dismayed, since I have 50+ Thrivecart products (and I create several new per year, almost per month) so keeping track of all the coded product names to type them correctly by hand (there's not even a picklist to choose from) seems the recipe for disaster and extremely time-consuming.

Moreover, some of the advanced event conditions cannot be accessed from the plan offered in Appsumo, only with the Premium plan. So it remains to be seen whether some basic functions for a regular Thrivecart connection can even be filtered out in Encharge with this LTD (meaning, which product they purchased, whether it was with a payment plan or not, or which payment plan, with or without bumps and upsells, etc). I hardly know how to set up a test integration to find out - the documentations isn't ready and I don't know how to find the actual text to write into the conditions for the event to make sure it's exactly the right text.

I'm still excited about many of the features so right now I'm torn between returning the product altogether and staying with Kit, or keeping Tier 1 "just to play" (if I ever have time to play or find a way to use Encharge without using the Thrivecart and Convertbox integrations, which currently are basic to my setup).

I honestly feel disappointed and slightly cheated. Why making such a fuss about a Thrivecart integration that is not really an integration? Not a user-friendly integration, that's for sure. Too bad, because if they did have an actual proper integration with Convertbox and Thrivecart, I'd be a raving fan. (And don't talk to me about Zapier/Make/Pabbly because having such a ton of tags, optins and automations as I have, it's certainly not a good alternative).

Nice mail chimp or mailer lite replacement. If you use those it will work for you, but absolutely not for e-commerce selling physical products. So if that is your use case look for something else.

I have been using encharge for many years and it has become an indispensable tool for my work. It is easy to use and has a power and flexibility of use that is not found in many of its competitors. in 2021 I had taken tier 5, this year I wanted to upgrade to tier 6 because it was too convenient I highly recommend it

I have worked with many email marketing tools before. I really like Encharge because its UI/UX is very clean.

However, for it to be truly usable and integrable in a complex project under the Tier 6 license from AppSumo, I really miss transactional emails. I would greatly appreciate the addition of the option to send them within Tier 6. Otherwise, I’ll have to send them through another service, which is very impractical...

I purchased Tier 6 of Encharge – with no sponsorship from either AppSumo or Encharge. This review is based entirely on my own experiences.

Over the past few years, I’ve tested several well-known email marketing tools like Brevo, Mailerlite, Active Campaign, convertkit.

All of these tools have their strengths. They offer solid features and are suitable for a wide range of use cases. But none of them truly convinced me in the long run.

After all this time, I can honestly say: With Encharge, I’ve probably finally found the perfect email marketing tool.

A bit about me: I’m a solopreneur and content creator. I don’t run a traditional online store like WooCommerce or Shopify. I sell my products through ThriveCart.

My focus is clearly on growing my newsletter list. I send out a weekly newsletter and have already set up automated sales funnels (with more in the planning) to promote my digital products more effectively.

👍 What I Really Like About Encharge
After several weeks of intensive use, I want to highlight three features that have been true game changers for me:

📌 Flexible Segmentation
The segmentation features in Encharge are outstanding. I can create my segments exactly the way I need them for my workflows – completely tailored to my processes. And the best part: I can adjust these segments at any time without having to rebuild anything from scratch.
Compared to working with static lists, this is a huge improvement in terms of clarity and flexibility.

📌 Flow Builder & Automations
The Flow Builder is hands down the highlight for me. I’ve worked with many tools – but this visual automation editor is the best I’ve ever used.
It’s intuitive, powerful, and honestly, it’s fun to work with. It allows you to build automations not only quickly, but also in a logical and clearly structured way – a big plus for anyone who likes working with clean, visual processes.

👎What Could Be Improved
As much as I love working with Encharge, there are still a few areas where I see room for improvement based on my day-to-day use:

📌 Email Sending Delay at the Beginning
At first, I was a bit confused that my emails took several minutes to be sent. Only later did I find out that every new account goes through an automatic warm-up phase to optimize deliverability.
This makes sense in principle – but I think it would be helpful if this were communicated more clearly from the start.
The good news: after just a few days, emails are sent within seconds.

📌 No Option to Bulk Delete Contacts
A more technical request: it would be great to be able to delete multiple contacts at once – rather than having to open each contact individually.
Especially when cleaning up test data or incomplete entries, this would be a real time-saver.

👉 Final Thoughts
At this point, I can honestly say that I’m very satisfied with Encharge.

Initially, I was a bit skeptical because Encharge doesn’t offer as many native integrations as, for example, ActiveCampaign. However, I’ve been using Pabbly Connect to bridge that gap – and it has worked quickly and reliably.

Overall, Encharge has exceeded my expectations in many ways, and I’m glad I made the switch.

I purchased Tier 5 in the previous Encharge campaign on AppSumo. At the time, I was working with Active Campaigns and was afraid to make the switch, in case Encharge was one of those tools that disappears quickly. It wasn't.

In February 2025, I decided the time had come. I'm not particularly skilled with these types of tools, so I decided to study their knowledge base from start to finish. It took me four or five days to understand the new concepts, and I finally made the switch.

So, I've been using Encharge for three months now, and I've set up the automations I need (they're called flows here), activated Double Opt-In, migrated the tags to the leads I had in Active Campaigns, and I'm sending my newsletter twice a week without any issues. I've even created triggers with webhooks from other apps, like Thrivecart or WebinarKit.

However, this past weekend I discovered an error in an automation, as some emails were being sent in triplicate. I wrote to support on Saturday, and by Monday, Vince (from Encharge support) had fixed the problem in the automation, which was my fault.

So I can't be more grateful to Encharge.

I can't see anywhere to create list, I want to add my contacts to my specific list and run automation once they subscribed the list.

Unable to send broadcast based on tags.

I don't know how they have 5 stars even the basic features are not available.

All the features in Enharge are beautifully presented and make working with the editor extremely enjoyable.

Weaknesses:

1. Saving Emails:
It always takes a few seconds to save an email.

2. Missing Double Opt-In Process:
There is no double opt-in process. This is a huge problem for all countries in the Union, especially Germany.

3. Workaround for the Missing Double Opt-In Process:
Enharge suggests that after registration, a lead is tagged, then receives an email, and if the lead clicks on the link in the email, they are considered opted-in.

The problem with this is that it takes four minutes each time for the recipient to receive the email. This means they sign up on a form and have to wait four minutes for the first email to arrive for the opt-in.

Then they "confirm" the opt-in by clicking on a link and have to wait another four minutes to finally receive their download link.

Enharge will surely suggest that I can already include the download link in the opt-in email.

However, this is not practical or clean for me.

Furthermore, I strongly suspect that Enharge is trying to save costs by running the CRON jobs only every four minutes to save on server costs.

However, the most important function of an email marketing tool is the quick sending and delivery of emails.

Only one taco and no more. I spent my entire Saturday setting it up, only to find out that I have to wait a total of eight minutes to get to my download link.

Hello, when you activate your membership account,
There is a column where you need to enter a URL.

I left the page to apply for the URL,
But the APPSUMO mark has already been registered.

But when I log in to https://encharge.io/, I see that there is no such account.

It seems to be a jump problem, please help me

I need help but no one is responding

---------------------------------

I give up.

After being ignored for several days, I refunded the money and bought a new one.

Things became $10 more expensive.

Hope he's worth it.